Baskin-Robbins has certainly become a classic for those times when you’re looking for a chilly treat to sweeten your day. And after 77 years, the chain is rebranding — and churning out more than just ...

The 77-year-old multinational is releasing its first-ever merchandise, including a $520 bike and a $335 skateboard. Three new ice-cream flavors are available in the US, too. Baskin-Robbins is getting ...

Baskin-Robbins is making some changes.The 77-year old Massachusetts-based ice cream shop is tweaking its logo, employee uniforms and packaging to update the brand. It's the first major update for ...

Ice cream runs in this family. When Burt Baskin opened Burton’s Ice Cream Shop in Glendale, California, in 1945, it only took another year for his brother-in-law, Irv Robbins, to open his own ice ...

Ice-cream brand Baskin-Robbins is getting a major rebrand with a new logo and tagline. The 77-year-old multinational is releasing its first-ever merchandise, including a $520 bike and a $335 ...