As we see new Nike designs come to the market ahead of the 50th anniversary of the Swoosh, such as the READYMADE x Nike Blazer —complete with a funky Swoosh adornment—and the original Swoosh design ...

Nike has just presented its latest Air Max 90 sihouette and this time, the shoe has been hit with similar details to what is consistently seen throughout the Swoosh’s ACG umbrella. When Nike launched ...

If you purchase an independently reviewed product or service through a link on our website, Rolling Stone may receive an affiliate commission. Priced at $180, the Nike Kobe 8 Protro “purple and gold” ...

The iconic brand’s latest venture is a metaverse play called .Swoosh, a Web3-enabled platform where people will be able to buy its virtual products. It’s essentially a marketplace, which makes sense ...

To become a Vogue Business Member and receive the Technology Edit newsletter, click here. Nike has become a leader in fashion NFTs, largely through its purchase of digital design studio Rtfkt last ...

Nike Virtual Studios has its own teams dedicated to virtual product design—some of them veterans of creating physical Nike goods and some of them experts in pushing the boundaries of what a shoe might ...

Global sportswear brand Nike will soon release its first non-fungible token (NFT) sneaker collection on its recently launched .Swoosh platform. The virtual sneaker, called Our Force 1 (OF1), is a play ...